Logo Presentation / Round 2
The Project: Create a logo for the Morgan Hill Chamber of Commerce.
The Criteria: This logo denotes a change in the chamber, that reflects changes in the membership and Morgan Hill.
The logo should appeal to both genders equally and a wide range of age groups. It should be contemporary, colorful, and eye-catching.
This logo tics all the boxes. It's modern, fits in the current logo environment, depicts Morgan Hill's most visible landmark - El Toro and gives a nod to the function of the Chamber by being wrapped in a chatbox.
This is a round logo with a sophisticated type treatment. The circle offers a lot of potential versatility without losing its identity - It can change colors, and elements to promote events and initiatives.
This logo combines the past and the future of Morgan Hill. It can be seen as both a hyper-modern app icon and an old-fashioned cattle brand. In this way, it symbolizes life in Morgan Hill.
This logo fits stylistically into the City's Logo environment.